Did you know that 78% of businesses now have dedicated teams for their social media? This is up from 67% in 2012, demonstrating that increasingly, organizations are acknowledging the power of social media to attract and engage customers.
The bad news? Webbiquity reports that 83% of customers have reported bad experiences with social media marketing. As a business owner, it’s clear that using social media marketing to your advantage is critical, but do you know how to maximize the impact of your social media marketing campaigns? Do you know what your goals should be, and how to achieve them? Whether you want to be or are already managing a social media strategy, you can stay connected to this blog and learn more to find out how to leverage your core skills to implement and oversee an effective digital marketing strategy.